"Hum log teen alag alag jagah
preview kyu organise kar rahe hai, isse acha ek jagah dikhao aur sidha movie
release karo?", Kam G Mon asked Prajakt Rebeloma.
"Chote wo kya hai na tum surf ek din
ka sochte main future ka sochta. Ab tu bata movie promotion k tarike kya ho
sakte hai? ki humari movie jada se jada logo tak pahuche?" Prakajt asked
him.
"Dekho sabse pehle to TV pe trailer
chalao, uske bad radio pe gaane aur bad me Comedy nights with Kapil ka ek
episode. bus ho gaya air kya karma padta," Kam G Mon replied.
"Thik hai ab Kam G Mon budget bata, kitna
kharcha aayega ?"Prajakt continued with his questions.
"Mujhe kya pata, main film maker
banana chahta hu bana nahi hu. Tum to itna ghum k aaye ho na Mumbai Delhi tum
batao?" Kam G Mon return fired.
" Dekh bhai movie ka production cost
ye sirf 40% expense hota hai aur marketing, promotion air release 60 % to guess
kar le kitna kharacha hoga. Sirf radio pe gana bajane k liye to lakho rupaye lag
jate hai. Fir to TV aur Comedy nights me
kitne lagte honge. Itna hi nahi ye sab hone k bad movie k bare me logo me dil
me kya chal raha hai ye confirm nahi bata sakte," Prajakt explained.
"Ab ye sab locha rehta hai to aadmi
film banaye ki usse beche, sala ek to movie banane ka tension uspe ab ye sab.
kare to kya kare filmmamkers?"
"Dimag lagao yaaro, dekh ab span kya
karne wale. Sabse pehle hum Film fraternity air Investors ko movie dikhange sur
unke reviews ledge fir hum First critics, film appreciators air MNC employees
ko movie dikhange sur unke bhi reviews ledge at the end hum College students ko
movie dikhaenge aur unke review lenge. Ab in reviews ki madat se hum apni
marketing aur advertising strategy decide karenge. Agar response above
expectations raha to film ko jada theaters me release karenge, agar response
below expectations raha to cam theaters book karenge aur paisa bachaenge,"
Prjakt explained his master plan to him.
"Arey Sir to ye sab to Ek preview me
bhi ho sakta hai na. Teen jagah karna kyu jaruri hai?" Kam G Mon still
insisted with his question.
"Kyuki teeno previews ki targeted
audience alag alag hai aur unhe alag alag treatment hi milni chahiye. Tum teeno
ko mix karoge to ek bhi kam thik se nahi hoga. Aur sabse important baat hume jo
reviews milenge unka montage bana k hum tv pe run kar sakte hai, blogs me
update kar sakte hai. Online promotion me use kar sakta hai. Itna hi nahi,
sabse jada fayda to mouth publicity se hoga. jab wo log jin hone movie dekhi
hai wo apne friend circle me ye baat batayenge aur excitement badhayenge,
" Prajakt smiled
"Ye sahi hai, kharach bhi humara to
charcha bhi humara. Teen jagah karenge to jada area cover hoga. Fir sabko bolo
ki humari movie ko 4 stars mile hai, log ye padh k to jarur aayenge ki Nagpur ki movie ko itne stars miley" Kam
G Mon got excited after realizing the golden idea.